Professional photographers wear many different hats. They take pictures, yes, but they also often handle marketing, legal issues with contracts and copyrights, complicated customer service issues, and collaboration with many different professionals. Just look at this incredible image of the actress Cate Blanchett in W magazine, @Wmagazine. Cate is the guest editor of the W […]
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No matter the time of year, budgets are an integral part of photoshoots. Your budget will influence every aspect of your shoot, from the date and location to the equipment and team you can hire. But photoshoot budgets differ according to the seasons. Winter photoshoots tend to have smaller budgets than shoots in the summer […]
Details can consume you when you’re planning a New York City photoshoot. You need a great photographer, models, wardrobe, a motorhome, catering, hair and makeup professionals, and a workable plan. But before you spend one minute on these details, take a step back and make sure you have insurance for your photoshoot. Insurance sounds like […]
Today’s youth don’t see their sports heroes as untouchable. Thanks to social media, they can hop on Insta and see what LeBron James is wearing on the way to his next game or how Simone Biles celebrates Halloween. Their heroes are closer to their real lives, and advertisers like Adidas are using sports marketing to […]