Top Photography Trends of 2020

Knowing the top photography trends of 2020 can be incredibly useful. With so much riding on the images produced by your company, your photography needs to be top-notch.

Stand out by staying on top of the trends. Whether you’re creating a spread for a magazine issue, a social media marketing campaign or a brand-showcasing commercial, these trends will keep your company looking fresh and current.

Use these photography trends and watch your stocks rise.

Unedited Beauty

Photoshop has been around long enough that everyone expects touch-ups for otherworldly beauty. But in 2020, people crave reality. Give them what they want by resisting the temptation to edit out scars and blemishes.

Focus on capturing your talent’s appearance without hiding anything. To make the most of this strategy, concentrate on shooting in well-lit conditions and embracing honesty.

Colorful Smoke Bombs

Surrealism has made a comeback this year, and one of the surest ways to improve the depth and drama of a shot is to use a colorful smoke bomb.

If you choose to embrace this trend, make sure you always use smoke bombs outdoors away from flammable objects. Also, avoid using smoke bombs on windy days; you won’t actually be able to see the color if the breeze blows the smoke away too soon.

Dark, Moody Backgrounds

For an edgy but classic feel, darken the background as if you were creating a still life. If you’ve perused a bookstore lately, you’ve probably noticed this trend as applied to book covers. Movie posters have also adopted the look. The effect is one of simplicity, sophistication and moodiness.

For some shots, a dark, professional curtain looks too staged. In cases such as this, consider using a painted piece of cardboard or even a large sheet of dark paper to create the mood you want.

Vibrant Colors

On the other hand, vibrant colors are also making a comeback. For some reason, humans tend to associate intense, bright hues with the future. The stronger the color, the louder your images shout. And when you’re trying to compete for the distracted attention of potential customers, vibrant colors can be your secret weapon.

When using bright shades, try to be as natural as possible without going off the edge. For example, if you need to add color, try using gorgeous orange-and-pink roses or the hues of a dramatic sunset.

Vertical Orientation

Could image orientation actually be a trend? It’s hard to believe, but it’s true. Horizontal images definitely have their place (think landscapes), but 2020 is trending toward vertical photos generally.

Vertical photos work exceptionally well for social media marketing on Instagram and Pinterest. Even in print, however, we’re seeing more tall than wide images. Instead of trying to force subjects to fit horizontal orientation, look for shots that naturally work well in landscape mode.

Droning On

As drones come down in price and become more user friendly, they’re becoming more of a photography trend. With a drone, you can create unique aerial shots. A surprising perspective can be the best way to snag a viewer’s attention.

Remember that municipalities often impose restrictions on when and where drones can be used. Check with the city about regulations that could influence your photoshoot.

Minimalism

Complexity has always been a powerful tool in photography, but in 2020, people seem to be ready for minimalism. With the overuse of filters, professional photographers are prepared to take a step back. A different approach, one that values composition and color management, means less noise and more serenity.

Although minimalism seems simple, it’s not easy. You’ll need to develop your eye for editing and keep your concepts focused.

Whatever you decide to shoot, you can count on On Time Elite’s luxury buses to make yoru shoot a success.

As you prepare for your next photoshoot, get in touch with us at On Time Elite to reserve your trailer. We have everything you need to keep your talent and photographer on the top of their game.